The Winter 2010 issue of GardenMaking
(the fourth and final issue of the launch year) is set to hit racks on November 15th, 2010.
This cover recognizes the seasonality challenge gardening titles face when the snow starts to fly. Gardening junkies, in need of a fix to satisfy their addictive passion, will find plenty of inspirational advice to help them lay their plans for 2011.
This cover totally commits to Rule # 2: Subject Matter Matters
It also honours Rule #3: Benefits, Benefits, Benefits
In additon, it is clean and uncluttered, uses the “real estate” effectively, both for the main sell line and supporting hooks on the left hand side, and employs an elegant use of colour to help draw the eye down the page.
This cover will jump off newsstands, and leap from subscribers mailboxes, into the hands of readers whose hearts will be pounding in anticipation.
Addictive magazines sell.