Claude Laframboise is the new editor-in-chief of LouLou.

Claude Laframboise has been promoted to editor-in-chief of both the English-  and French-language editions LouLou, the shopping title published out of Toronto and Montreal by Rogers Publishing Inc. Laframboise, who had been the magazine's executive editor since March 2005, replaces Marie-José Desmarais, who remains publisher.

Lamframboise's experience includes turns as the editorial director of Mariage Québec and Montreal editor of Fashion Magazine. He began his career in fashion as a runway stylist before joining the team at Clin d'oeil, first as a stylist and later as the beauty editor.